Restaurant Beba

Montréal, QC

Story

Design notes

Beba is where our commercial work and our product line stopped being separate things. Ari and Pablo Schor's 28-seat room in Verdun is the kind of restaurant where everyone gets cooked for the way friends and family do — the way cooks spoil the people who wander into their kitchens — and in a city full of talented kitchens, it's where the cooks themselves go to get inspired. When the brothers came to us, they wanted music to exist seamlessly in the dining experience: present at every table without overstepping. Nothing in our lineup at the time was small enough to disappear into a room like that. So the project became a design brief, and the brief became a speaker. We named it after the room that demanded it.

The system carries Pablo's playlists from early-evening country and blues to late-night R&B, through six hours of service, in a dining room where every detail is sentimental.

Restaurant Beba

Montréal, QC

Story

Design notes

Beba is where our commercial work and our product line stopped being separate things. Ari and Pablo Schor's 28-seat room in Verdun is the kind of restaurant where everyone gets cooked for the way friends and family do — the way cooks spoil the people who wander into their kitchens — and in a city full of talented kitchens, it's where the cooks themselves go to get inspired. When the brothers came to us, they wanted music to exist seamlessly in the dining experience: present at every table without overstepping. Nothing in our lineup at the time was small enough to disappear into a room like that. So the project became a design brief, and the brief became a speaker. We named it after the room that demanded it.

The system carries Pablo's playlists from early-evening country and blues to late-night R&B, through six hours of service, in a dining room where every detail is sentimental.

Restaurant Beba

Montréal, QC

Story

Design notes

Beba is where our commercial work and our product line stopped being separate things. Ari and Pablo Schor's 28-seat room in Verdun is the kind of restaurant where everyone gets cooked for the way friends and family do — the way cooks spoil the people who wander into their kitchens — and in a city full of talented kitchens, it's where the cooks themselves go to get inspired. When the brothers came to us, they wanted music to exist seamlessly in the dining experience: present at every table without overstepping. Nothing in our lineup at the time was small enough to disappear into a room like that. So the project became a design brief, and the brief became a speaker. We named it after the room that demanded it.

The system carries Pablo's playlists from early-evening country and blues to late-night R&B, through six hours of service, in a dining room where every detail is sentimental.

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